Top Tips for Going Live On Social Media From a Social Media Manager
(Want to listen to this blog post instead? Check out Episode 5 of The Social Brain podcast.)
Do you struggle when it comes to going live on social media?
You’re not alone.
In fact, most of our clients actively avoid going live on their social media platforms.
But utilising the live feature is a fantastic way to nurture your audience and turn your community into customers.
If you follow me on Instagram and are part of my ‘close friends’ crew, you’ll know I often pop up the little question …
I’m trying out TikTok – and here’s what I think
Now, I’m not exactly a stranger to TikTok. I’ve been playing around with it for a while, and I love it.
It’s fun, it’s fast-paced, and it’s an absolute dream for content creators like me who want to be able to produce, edit, and share recordings quickly.
I also put together an article a little while ago on the benefits of using TikTok for businesses – particularly those that rely on user-generated videos to create a buzz around their brand.
Pretty much all of the things I mentioned here still…
How to create quality videos for your socials
Last month, we spoke about the MANY benefits of adding video into your social media marketing mix. If you didn’t catch this blog the first time around, you can read it here.
It all sounds great in principle, right? But one of the biggest hurdles facing newbie video social marketers is actually creating the content itself.
Thankfully, you don’t need a tonne of professional camera equipment or an expensive software subscription to come up with videos that look great and allow you to connect with…
Why there’s never been a better time to add video to your social media marketing mix
Did you know that video is the top content marketing strategy used by businesses at the moment?
And that social media is ranked as the best channel for sharing the videos they’re creating?
Hubspot’s 2021 State of Marketing Report is packed full of stats like these that prove video’s dominance is showing no signs of waning as we move into 2022.
Blogs are still used by more than half of marketing teams. Infographics remain a great way to present your products or services in a visual sense. But …
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